Worked closely with a small group of creatives and strategists to help Starry, a new internet service provider, craft a voice and tone that could cut through the clutter of traditional internet advertising.
Wrote a series of videos that explained Starry’s more complex computer lingo in simpler terms.
Some ads the Boston subway commuters got to look at for a couple of months.
CD: Chris Knight, Jane Hushcka
AD: Dhiya Choudary
Design: Ronin Wood