Powered By Charles

Convincing Michigan to make small energy changes with hundreds of miniature models.

Meet Charles! Your friendly neighborhood energy expert, here to help you save money and energy. With his miniature Michigan town model, he shares DIY tips and tricks that make saving power easy and fun.

We dubbed this project a ‘mega-shoot’. It resulted in just under 400 deliverables produced. Here are some of my faves.

Creative Directors: Michael Oxner + Daniel Sinisterra

Art Director: Erin Manale

ECD: Stephen Osterman